Andre 3000's Record Breaking Uplift Music & What it could Mean for Hip Hop music

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Highlight

Exemplifying the role of a conscious creator, André 3000 has etched his name in history with the track "I Swear, I Really Wanted to Make a ‘Rap’ Album, but This Is Literally the Way the Wind Blew Me This Time" from "New Blue Sun." As reported by Pitchfork, this song has now secured its place as the longest-ever track on the Billboard Hot 100, marking a significant achievement.

Context

"New Blue Sun" debuted at No. 34 on the Billboard 200, and its opening track, embodying the essence of conscious media, reached No. 90 on the Billboard Hot 100. This innovative 12-minute and 20-second song surpasses previous records, showcasing André 3000's commitment to artistic authenticity and exploration.

Collaborating with artists like Carlos Niño, Nate Mercereau, and Surya Botofasina, André 3000 co-produced this experimental album, which contributes to a sense of inner peace and artistic reflection.

Tips / Thought-starters

• Embracing Unconventional Approaches as a Conscious Creator: André 3000's venture into extended song formats breaks traditional industry norms, demonstrating how conscious creators can innovate and impact conscious media. This approach not only challenges the status quo but also offers audiences new forms of expression that can contribute to inner peace.

• Collaboration in Conscious Media Creation: The collaborative effort in creating this track underscores the significance of combining diverse talents in conscious media production. Such partnerships can deepen the impact of the work, fostering a sense of unity and inner peace among listeners.

Key Questions/Next Steps

• Innovating Beyond Conventions in Creative Work: How can creators across various fields transcend traditional limits to produce conscious media that resonates with and nurtures the inner peace of their audience?

• Harnessing Diverse Collaborations for Conscious Media: What approaches can be adopted to ensure effective collaboration among diverse talents, aiming to create conscious media that not only innovates but also promotes inner peace and reflection?

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